Marketing Essentials: Tools and techniques for the charity sector

Course Category: Business and Marketing
  • Are you part of a small charity, community group, or voluntary organisation looking to boost your visibility and engagement?
  • Do you struggle to get your message out with little time or budget?
  • Are you unsure about all the different social media channels or how to update your website to work for your cause?

 

This practical and friendly training session is designed to help you get to grips with the essentials of marketing.

What to expect:

Join us for an interactive workshop where you’ll explore simple, effective marketing strategies tailored to the voluntary sector.

You'll learn how to:

  • Understand your audience and craft compelling messages
  • Use social media, email, and websites to raise your profile
  • Build a stronger brand and tell your organisation’s story
  • Set achievable marketing goals and track your impact

The session will have useful tips, activities and tools that you can start using straight away, even if you’re short on time or resources.

Who it’s for:

This session is ideal for small VCSE (Voluntary, Community and Social Enterprise) organisations, community groups, and charities with limited marketing experience or capacity.

You'll leave with ideas to create your own simple marketing action plan and increased confidence in how to promote your cause effectively.

Please note there will be a minimum of 5 people required for this course to take place.