Campaigning for Impact -for Councillors, election candidates and activists

Course Category: DCT Webinars, Voluntary Sector and Governance, Health and Wellbeing, Social and Community Enterprise, Community Development, Community Planning

JOIN US ON THIS FANTASTIC 2 HOUR COURSE, PRICED FROM JUST £49.10* FOR DCT MEMBERS!

*This price include an early booking discount for those who book at least 4 weeks before the course date. As well as this discount that's available for everyone, DCT members also enjoy major savings on many of our training courses, including this one. We welcome new members at any time and you can start saving straight away! Membership costs from just £24 per year so you can recoup this cost very quickly and continue to book future training at membership prices too!

JOIN DCT HERE AND ACCESS YOUR DISCOUNTED TRAINING PRICES 

WHO IS THIS COURSE FOR AND HOW WILL IT HELP?

Are you running for election? Setting up a new community project? Looking to engage local people about a particular issue? Do you have something important to campaign about? This interactive course for Councillors, election candidates and activists will, step by step, take delegates through all aspects of what makes a successful community based campaign.

COURSE AIMS AND OBJECTIVES

  • How to draw others to your cause
  • Engaging with, and retaining the interest of the media
  • The art of writing a great press release
  • How to make social media work for you
  • Tips for smooth media interviews
  • Useful campaigning tactics and tools
  • Potential pitfalls and how to avoid them

ABOUT YOUR TUTOR

The training is run by Claire Wright, former high profile campaigning councillor in Devon, representing her community at town, district and county levels for 12 years.

Claire’s campaigning took her from Ottery St Mary Town Council in 2009, through elections to East Devon District Council, Devon County Council and the highs and lows of three parliamentary elections, where in 2019 she achieved over 25,000 votes in the East Devon constituency, securing a place as the country’s leading Independent candidate for the third time.

With particular passions being the environment and the NHS, Claire was an active member of Devon County Council’s Health and Adult Care Scrutiny Committee for eight years and campaigned for many years on behalf of wildlife, including for pollinators, beavers on the river Otter and protecting trees.

She was the Devon Tree Champion for the Woodland Trust from 2013 and nominated for an award for her work in 2015. Claire was named as one of Exeter’s 100 most influential women in 2018, by Grow Exeter Magazine.

A member of the Local Government Association’s Community Wellbeing Board until May 2021, Claire worked on a number of strategic issues, including the adult social care challenge.

Claire’s background is in public sector communications and holds a Diploma in Public Relations from the Chartered Institute of Public Relations. She has been working with the media, either as part of her role in the NHS or as a councillor for over 20 years.

Standing down from frontline politics in May 2021 to pursue new opportunities, Claire is now a trainer, occasional broadcaster and writer.

Testimonials

Great to take part in this workshop delivered by Claire Wright CIPR (Dip) and Elect Her CIC. Our work in See Her Elected is somewhat similar except the numbers in rural Ireland are even worse than in the UK as only 25% of our county councillors are women. Great delivery from Claire with lots of great advice on how to engage with the press, tips for answering awkward questions during radio interviews and how to draft press releases as well as lots of tips for thinking outside the box! Would definitely recommend Claire Wright CIPR (Dip)

Mairead O’Shea – Communications manager. See Her Elected

Thank you Claire for running the training session for new councillors at Gloucestershire County Council. With 24 new members we wanted someone who could give an insight into how councillors can engage effectively with their communities and coordinate campaigns on issues that are important to local people. Your session was informative and interactive and has helped our new members develop relationships within their communities.

Simon Harper. Head of Democratic Services. Gloucestershire County Council